Jo maal nahin bikta, woh aap ko kitne ka parta hai

Jo maal bikta nahin, woh maal nahin, aap ka soya hua paisa hai. Apni hi dukan mein ek chakkar laga kar usay dhoondein, aaj ki qeemat dekhein na ke jo aap ne di thi, aur usi qeemat par paisa wapas dukan mein lagayein. Phir sach dekhein ke woh khareeda kyun tha.

Shelf par paisa khara nahin hota, so jata hai

Har dukandar ko pata hota hai ke kaunsi cheez sust hai. Magar bohat kam logon ko pata hota hai ke un sari sust cheezon ka total kitna banta hai, aur yehi doosra number aadat badalta hai.

Sochein ke upar wale shelf par rakha dabba asal mein hai kya. Aap ne supplier ko us ke asli paise diye the. Wohi paisa chhe doosri cheezein ban sakta tha: us sabun ka carton jo har hafte khatam hota hai, woh adaigi jo jumay ko deni thi, ya woh raqam jo achay customer ne bara plan maangte waqt chahiye thi. Us ke bajaye woh upar, mitti mein para hai, aur har mahine thora kam qeemat ka hota ja raha hai.

Yehi baat log nahin dekhte. Soya hua maal sirf kamai band nahin karta. Woh khamoshi se ghata bhi deta hai. Dabba phika par jata hai, tareekh guzar jati hai, design purana ho jata hai, aur naya model aa kar aap ke maal ko purana bana deta hai. Jitna intezar barhta hai, qeemat utni kam hoti jati hai, yani sahi qeemat ka intezar hi aksar qeemat kharab karta hai.

Aur yeh us cheez ki jagah rokta hai jo chhoti dukan ke pas sab se kam hai: nazar ke barabar wali jagah. Achi jagah par khari har sust cheez kisi tez cheez ka raasta roke khari hai.

Apni hi dukan ka ek chakkar

Pehli dafa ke liye aap ko kisi report ya nizam ki zarurat nahin. Bees minute, ek parchi aur apni aankhein kaafi hain, kyunki apni dukan aap kisi bhi list se behtar jante hain.

Apne hi shelfon ka bees minute wala chakkar

1. 1Dukan kholne se pehle ya band karne ke baad chaleinKoi customer intezar mein na ho. Sirf ek parchi kaafi hai.
2. 2Upar wale shelf aur peeche ke kone se shuru kareinSust maal wahin chhupta hai, kyunki nazar udhar jana mahinon pehle chhor chuki hai.
3. 3Har shelf par ek hi sawal poocheinIs ka aakhri dana kab becha tha? Agar yaad nahin, to yehi jawab hai.
4. 4Cheez ka naam aur taqreeban tadaad likheinAbhi na qeemat, na sardiyon wali wajah. Pehle list banti hai.
5. 5Akhir mein kharid qeematein jama kareinYehi ek number agle ghante ka kaam waqai karwata hai.
6. 6Har mausam mein ek dafa, saal mein chaar dafaPehla chakkar ho jane ke baad yeh dobara bara kaam nahin banta.

Yeh chakkar dukan kholne se pehle ya band karne ke baad lagayein, jab kisi ko saman nahin dena. Har shelf par sirf ek sawal hai, aur agar aasani ho to usay zubani poochein: is cheez ka aakhri dana maine kab becha tha?

Agar sacha jawab yeh hai ke yaad hi nahin, to yehi jawab hai. Cheez ka naam aur taqreeban tadaad likh lein. Abhi qeemat na lagayein, aur khud ko yeh samjhana bhi shuru na karein ke yeh sardiyon mein bik jayegi. Woh baat baad mein hogi, jab list ban chuki hogi.

Zyada tar dukandar pehli dafa yeh kaam karte hue aadha safha bhar lete hain aur akhir mein halka sa jhatka mehsoos karte hain. Yeh jhatka kaam ka hai. Yeh wohi ehsas hai jo aakhir kar log udhaar ka total nikalne par majboor karta hai, aur yehi agle ek ghante ka kaam waqai karwata hai.

Qeemat aaj ki dekhein, jo di thi woh nahin

Is poore mauzu ka sab se mushkil khayal yehi hai, aur baqi sab kuch isay maan lene par khara hai.

Jo aap ne diya woh ja chuka hai. Woh mahine pehle supplier ke pas gaya aur aaj ka koi faisla usay wapas nahin la sakta. Ab sirf ek sawal bacha hai: yeh cheez is waqt kis cheez mein badal sakti hai.

Farz karein: purani qeemat par ara rehne ka asal kharcha

Pichle saal supplier ko diyeRs 700

Abhi tak lagi hui qeematRs 900

Aaj sab se acha jo koi deta haiRs 600

Wohi cheez ek saal aur guzarne ke baadRs 400

Yani ek saal aur intezar ka kharchaRs 200, aur poora saal

Yeh misal ke number hain, koi survey nahin. Apni sust cheez dalein: kya diya tha, aaj kitna milta hai, saal pehle kitna milta tha.

Ek dukandar Rs 900 wali cheez dekh kar kehta hai ke main isay Rs 600 mein nahin dunga kyunki maine Rs 700 diye the. To woh shelf par khari rehti hai, kuch nahin kamati, aur agle saal woh isi wajah se usay Rs 400 mein bhi nahin dega. Yani us ne do saal Rs 100 ka ghata bachane mein lagaye aur usay Rs 700 ka ghata bana diya.

Rs 600 mein bechna Rs 100 ka nuqsan nahin hai. Yeh Rs 600 wapas dukan mein lana hai, jahan woh saal khatam hone se pehle kai dafa khareeda aur becha ja sakta hai. Chalta hua paisa kamata hai, shelf par soya hua paisa nahin, chahe us par lagi qeemat kitni hi buland ho.

Yeh bilkul wohi hisab hai jo mahine ke akhir mein aap ka asli nafa tay karta hai, aur zyada tar log yehi hisab tal dete hain.

Isay paise mein badalne ke chaar raste

List ban jane ke baad har cheez ko in chaar mein se ek ilaj milta hai. Us ke bare mein na sochna in chaar mein shamil nahin.

Nikalne ke chaar raste, aur har ek ka kharcha

Kya wapas milta haiKya kharcha parta hai

Nazar ke barabar rakh deinKya wapas milta haiPoori qeemat, agar cheez chal gayiKya kharcha parta haiDo hafte, aur shelf ki achi jagah

Tez chalne wali cheez ke sath joreinKya wapas milta haiQeemat ka bara hissa, aur tadaad chalti haiKya kharcha parta haiHalki si kami, jo jori ke andar chhup jati hai

Ek dafa, ek hafte ke liye qeemat kam kareinKya wapas milta haiAgle saal ki jagah isi hafte paisaKya kharcha parta haiNafe ka kuch hissa, aur baat aakhri honi chahiye

Wapas karein, badlein, ya de deinKya wapas milta haiShelf ki jagah, jo is se zyada qeemti haiKya kharcha parta haiCheez khud, aur ek shareefana baat cheet

Jagah badlein, qeemat nahin. Sab se sasta ilaj pehle. Bohat si sust cheezein sirf is liye sust hain ke woh ghalat jagah par khari hain. Unhein nazar ke barabar, counter par, ya us cheez ke sath rakhein jis ke liye log aate hain, aur do hafte dein. List ka kuch hissa yahin poori qeemat par nikal jata hai.

Sath mila kar dein. Sust cheez ko us cheez ke sath jorein jo khud bikti hai. Tez cheez ke sath sust cheez, dono ki milli hui halki si qeemat, tadaad chala deti hai aur qeemat girane ka elan bhi nahin hota. Is se customer ko yeh aadat bhi nahin parti ke qeemat girne ka intezar karo.

Qeemat ek dafa, saaf tor par, aur sach mein kam karein. Thori thori kami mahinon tak karte rehna dono taraf se bura hai: paisa bhi jata hai aur jaldi bhi khatam ho jati hai. Ek saaf kami, ek hafta, aur maal nikal gaya.

Wapas karein, badlein, ya jane dein. Bohat se supplier maal wapas ya tabdeel kar lete hain, khas kar woh jin se har hafte khareedari hoti hai, aur khas kar tab jab do saal baad ke bajaye jald poocha jaye. Agar koi nahin leta aur koi nahin khareedta, to kisi khareedari ke sath muft de dein aur jagah wapas lein. Jagah us cheez se zyada qeemti hai.

Yeh maal yahan aaya kaise

Shelf saaf karna asaan hissa hai. Jo list aap ne abhi banayi, woh aap ki apni khareedari ki aadaton ki list bhi hai, aur agle saal yeh phir wohi hogi agar aap ne isay parha nahin.

Har cheez dekh kar sach batayein ke maamla kya tha. Kisi ne poora carton lene par raazi kar liya jab aap chhe dane lene aaye the. Bees lene par fi dana sasta tha, aur aap ne bees le liye. Kisi customer ne ek dafa maanga, to aap ne darjan mangwa liya. Teen mahine khoob bikti rahi, to aap ne aise khareed liya jaise woh teen mahine hamesha rahenge.

In mein se koi bewaqoofi nahin hai. Yeh sab maqool faisle hain jo thori si maloomat ke sath kiye gaye, aur supplier ke samne khare hote waqt dukandar ke pas itni hi maloomat hoti hai.

Ilaj yeh nahin ke us lamhe mein zyada hoshiyar ho jayein. Ilaj yeh hai ke koi likha hua number pas ho jise dekh kar faisla ho, sirf offer ki achi baaton par nahin.

Khareedari aise karein ke yeh dobara na ho

Teen aadatein soye hue maal ko wapas jama hone nahin deti, aur in mein se koi ek minute se zyada nahin leti.

Khareedne se pehle poochein ke pichli kharid kitne arse mein bikhi thi. Yeh nahin ke bikhi ya nahin, balke kitne arse mein. Agar darjan paanch mahine mein gaya tha, to darjan phir paanch mahine hi lega, aur chobees lene par rayayat rayayat nahin, aap ke paise ke das mahine hain.

Nayi cheez hamesha thori miqdar mein lein, chahe bara dabba fi dana sasta ho. Woh sasti qeemat sirf tab wajood rakhti hai jab poora dabba bike. Chhe le kar khatam ho jana acha masla hai. Tees le kar bais rakh lena wohi masla hai jis par yeh saara mazmoon hai.

Aur khareed ki qeemat usi din likhein jis din maal aata hai, wahin jahan stock rakha jata hai. Jab har cheez ka kharid rate maloom ho, to yeh nikalna ke kam qeemat aap ke paise ke sath kya karegi, andaze ke bajaye second ka kaam hai. Wasoolo har cheez ke sath kharid rate rakhti hai aur bata deti hai ke is waqt aap ka stock kitne ka hai. Isi se supplier se udhaar par khareedna bhi mehfooz rehta hai. App muft download hoti hai.

Agle mahine kya badalta hai

Do cheezein, aur un mein se ek par log hairan hote hain.

Zahir wali cheez paisa hai. Soye hue maal se bhara shelf saaf karna dukan mein us waqt paisa wapas laata hai jab na qarz lena para na kisi customer ka intezar. Zyada tar dukandar woh paisa foran tez chalne wale maal par laga dete hain, jo bilkul theek hai.

Jis ki koi tawaqqo nahin karta woh yeh hai ke dukan behtar dikhne lagti hai. Jis shelf par sirf woh cheezein hain jo log waqai khareedte hain, woh dukan chalti hui aur sanbhali hui lagti hai, aur har cheez dhoondna aap ke liye bhi tez ho jata hai aur customer ke liye bhi. Upar wale shelf ki mitti apna paigham deti hai, chahe koi us par ghaur na kar raha ho.

Yeh chakkar har mausam mein ek dafa lagayein. Bees minute, saal mein chaar dafa. Is mazmoon ka sab se chhota kaam yehi hai, aur yehi stock ki ginti seedhi rakhta hai aur aap ka paisa jaga hua.

Aam sawalat

Kitne arse baad kisi cheez ko mara hua maal kehna chahiye?

Yeh calendar se nahin, cheez se tay hota hai. Rozana wali cheezein jo hafte mein bikti hain, un mein do mahine se bina hili hui cheez pehle hi sust hai. Bari cheezein jo saal mein chand dafa bikti thin, un mein chhe mahine aam hain aur nau mahine khatra. Asal test tareekh nahin, yeh hai ke kya aap aaj usi qeemat par yeh dobara khareedenge.

Kya kharid se kam qeemat par bechna chahiye?

Agar aur kisi tarah maal nahin hila, to haan, aur jitna jald ho utna behtar. Jo paisa pichle saal supplier ko gaya woh kharch ho chuka hai, aur cheez rakhne se woh wapas nahin aata. Aaj jo bhi mile woh aise maal mein lagta hai jo saal khatam hone se pehle kai dafa ghoom jata hai, jo us qeemat bachane se kahin zyada qeemti hai jise koi de hi nahin raha.

Kya kam qeemat ka elan customer ko intezar karna sikha deta hai?

Sikha sakta hai, agar kami baar baar, thori thori aur bina wajah ho. Is se bachne ke liye ek dafa saaf kami karein aur khatam karein. Sath mila kar dena is se bhi mehfooz hai, kyunki us mein cheez ki apni qeemat dikhne mein badalti hi nahin. Customer ko intezar asal mein woh dukan sikhati hai jo har chand hafte chupke se qeemat girati rehti hai aur kabhi kuch khatam nahin karti.

Kya na bikne wala maal supplier ko wapas ho sakta hai?

Aksar haan, khas kar us supplier ke sath jis se rozana khareedari hai, aur khas kar us maal mein jis par tareekh likhi hoti hai. Is ka kharcha sirf ek shareefana baat hai, aur jitna jald poochein jawab utna behtar hota hai. Bohat se dukandar poochte hi nahin aur saalon woh maal uthaye rehte hain jo pehle mahine wapas ya tabdeel ho sakta tha.

Yeh kaise pata chale ke mera kul stock kitne ka hai?

Jo is waqt shelf par hai us ki kharid qeemat jama karein, bechne wali qeemat nahin. Yeh number batata hai ke aap ka kitna paisa khara hua hai. Agar stock phone par rakha hai aur har cheez ke sath kharid rate mojood hai, to yeh total screen par hota hai aur maal aane jane ke sath khud badalta rehta hai.

Meri dukan mein jagah bohat kam hai. Shuruat kahan se karun?

Nazar ke barabar wale shelf se aur darwaze ke sab se qareeb wali jagah se, kyunki dukan ki sab se mehngi jagah yehi do hain aur inhein naapna sab se asaan hai. Sust maal pehle in do jagahon se hatayein, chahe usay sirf peeche rakh dein. Do hafte ke andar hi rozana ki bikri par is ka asar aksar nazar aa jata hai.