Dukan ke peeche para hua wapas aaya maal

Counter ke peeche ek dher para hai jis ke baare mein kabhi koi faisla hua hi nahin. Usay ek hi baithak mein chhant lein, aur har cheez ko chaar mein se ek thikana dein: supplier ko wapas, shelf par wapas, aaj kam rate par bikri, ya khatam. Phir koi cheez bina likhe us mein wapas na jaye.

Yeh dher banta kaise hai

Har dukan mein hota hai. Counter ke peeche, oopar wale khane mein, ya pichhle kamre mein khali cartonon ke saath. Ek pichka hua dabba. Ek packet jis ki tape ke neeche se cheera hai. Chappal jo customer size ghalat hone par wapas kar gaya. Do botlein jo carton mein leak aayi thin aur supplier ka banda le jane wala tha, magar kabhi le kar nahin gaya.

Yeh dher kisi ne jaan boojh kar nahin banaya. Yeh ek ek cheez kar ke barha, kyunki cheez rakh dena muft hai aur us par faisla karna nahin.

Dopahar sawa baarah baje, dukan khali. Shakeel ghee ka dabba wapas laata hai, ek taraf se pichka hua. Ghar mein koi istemal nahin karna chahta. Aap behes kiye baghair rakh lete hain, kyunki woh har hafte khareedta hai aur Rs 480 par chehra kharab karna theek nahin lagta. Dabba peeche wale khane mein chala jata hai. Us ke baad aath mahine tak koi us ke baare mein sochta hi nahin.

Ab woh baat jis ke liye ek dopahar dena banta hai. Woh dher kachra nahin hai. Woh aap ka diya hua paisa hai. Supplier ko adaigi ho chuki, galla utna kam ho chuka, aur maal abhi bhi isi dukan mein khara hai. Yeh woh maal hai jo maal rehna chhor gaya.

Ek baar ki chhantai: chaar thikane

Koi susti wali subah chunein, dukan bharne se pehle. Poora dher counter ke samne farsh par ugal dein, taake sab kuch ek saath samne ho. Koi cheez us kone mein tab tak wapas nahin jayegi jab tak us ka thikana tay na ho jaye.

Thikane sirf chaar hain.

Ek, supplier ko wapas. Yeh nuqsan kabhi aap ka tha hi nahin.

Do, shelf par wapas. Saaf kar ke, dobara pack kar ke, aage rakh kar.

Teen, aaj hi, khul kar, kam rate par bikri. Kyunki kal yeh aur kam ka ho jayega.

Chaar, khatam. Phenk dein, aur wajah likh lein.

Ek usool poori chhantai ko sambhalta hai. Har cheez ka faisla usi ghante mein hoga jis ghante woh haath mein aayi. Yeh nahin ke "banda aayega to poochh loonga". Yeh bhi nahin ke "is par thora sochna hai". Aap ka poora dher unhi cheezon se bana hai jo kisi ne uthai aur wapas rakh di. Ek baar bhi "baad mein" ki ijazat di, to agla dher shuru ho gaya.

Saath kaghaz rakhein aur chaar column bana lein. Har cheez jis khane mein jaye, wahan likhte jayein. Aakhir mein yeh ginti chahiye hogi.

Pehla thikana: supplier ko wapas

Us dher ka acha khasa hissa kabhi aap ka nuqsan tha hi nahin. Woh carton jis mein do botlein leak thin. Woh packet jo tape ke neeche pehle se phata hua tha. Ghalat size, ghalat flavour, aur woh cheez jo aap ne mangwai hi nahin thi aur kabhi wapas bhi nahin gayi.

Zyadatar supplier yeh cheezein le lete hain, magar ek muddat ke andar: isi phere mein, agle phere mein, ya usi bill ke chakkar mein. Us ke baad jawab nahin hota hai, aur yeh ziyadti bhi nahin. Woh khud bhi do mahine baad apni company ko wapas nahin kar sakta.

To yahan hunar behes ka nahin. Hunar yeh hai ke kharab maal us ke haath mein tab dein jab us ka banda abhi dukan mein bill khole khara ho.

Yeh usi waqt kahein jab us ka banda abhi bill likh raha ho

✓Yeh kahein

• Pichhle carton ki teen botlein leak thin. Abhi le jayein.
• Yeh Rs 640 bante hain. Isi bill par kaat dein, hisab barabar.
• Maine unhein alag rakha tha, dabbe par tareekh likhi hui hai.
• Bill likhne se pehle yeh carton yahin mere samne khol lein.

✕Yeh na kahein

• Agli baar aayein to dikha doonga.
• Rehne dein, do hi botlein hain.
• Pichhli baar kuch toot gaya tha. Theek se pata nahin kitna.
• Jab aap ko munasib lage, kaat lena.

Shaam ke sawa chhe baje, gali mein van dohri khari hai, aur Iqbal ka banda bonnet par naya bill likh raha hai. Lamha yehi hai. Kal nahin, jab yaad aayega. Agle phere mein bhi nahin. Pichhle phere ki teeno tooti botlein abhi us ke haath mein jayengi, aur katauti isi bill par, usi ke hath ke likhe mein.

Phir likh lein ke kya wapas gaya aur us ke zimme kitna khara hai. Zabani "kaat doonga" ek phere se dusre phere ke darmiyan ghaayab hone ki aadat rakhta hai. Agar supplier ka hisab Wasoolo mein chal raha ho, to wapas gaya maal aur baqi khari raqam usi jagah rehte hain jahan us ke bill, aur agla phera yaddasht se nahin, ek number se shuru hota hai.

Doosra aur teesra thikana: saaf karein, ya rate ghatayein

Ab woh do jin par logon ko hairat hoti hai. Zyadatar dheron ka bara hissa kharab hota hi nahin.

Mitti. Bahar wale wrapper ka rang ura hua, andar cheez bilkul theek. Dabba pichka hua, us ke andar wali cheez bilkul saabit. Phate hue packet ke chhe khule daane. Ek qameez jo rang pasand na aane par wapas aayi, abhi bhi tehh lagi hui, pin bhi lagi hui.

Ponchhein, dobara pack karein, rate lagayein, aur shelf ke us hisse par rakhein jahan haath pehle pohanchta hai. Poore kaam ka sab se tez paisa yehi hai, aur is par ek kapra aur das minat lagte hain.

Phir teesra dher, aur takleef isi mein hai. Kuch cheezein bikne layak hain, magar har guzarte hafte kam ki hoti ja rahi hain. Har woh cheez jis par tareekh chhapi hai. Har mausami cheez. Aur har woh cheez jis ki nayi shakal saath wali dukan ke shelf par aa chuki hai.

Rate aaj ghatayein. Agle hafte nahin, jab dil maan jayega. Jo packet aaj Rs 180 deta hai woh chhe hafte baad Rs 120 dega aur us ke baad kuch bhi nahin, aur tareekh wala maal intezar mein nuqsan ban jata hai. Jis poore rate ka aap intezar kar rahe hain woh rate nahin hai, woh sirf ummeed hai.

Ghataye hue maal ko wahan rakhein jahan customer ki nazar pare. Counter par ek tokri, aur ek likha hua card: halka nuqsan, kam rate. Aur jab koi uthaye to bol bhi dein. "Dabba pichka hua hai, andar packet band hai, isi liye Rs 140 ka hai." Log khushi se le lete hain. Jo woh kabhi muaf nahin karte, woh hai poora rate de kar ghar ja kar dent milna.

Chautha thikana: khatam, magar bekaar nahin

Kuch cheezein sach mein ja chuki hoti hain. Woh botal jo apne neeche sab kuch bigaar gayi. Woh bori jis tak chuhe pohanch gaye. Woh dawa jis ki tareekh nikal chuki. Woh chappal jo kisi paon mein nahin aayegi.

Nuqsan likh dein. Raqam bol kar likhein, kyunki jis nuqsan ka naam nahin liya jata woh baad mein hisab ki uljhan ban kar wapas aata hai. Phir usi ghante mein bahar phenk dein, warna wohi cheez kisi naye kone mein agle dher ka beej ban jati hai.

Magar jo baat woh aap ko bata rahi hai, woh na phenkein. Har cheez ke bahar jane se pehle ek sawal karein. Yeh yahan kyun pari hai?

Jawab qatar mein rakhein to woh dohrane lagte hain. Teen cheezein is liye yahan hain ke ek supplier ki packing kharab hai. Chaar is liye ke aap ne aisa flavour mangwaya jo is gali mein koi nahin leta. Do is liye ke woh oopar wale khane ke peeche pari rahin jahan kisi ki nazar nahin gayi, aur na bikne wala maal isi tarah jama hota hai. Ek is liye ke mulazim ne bhaari carton halke par rakh diya.

In sab ka ilaj alag hai aur kisi ilaj par paisa nahin lagta. Khatam cheez ke paas ab sirf yehi qeemat bachi hai. Usay cheez ke bahar jane se pehle utha lein.

Ek dher asal mein kitne ka hota hai

Farz karein aap ek aisa kona khali karte hain jo saal bhar se barh raha tha. Teis cheezein. Dekhne mein kachra lagta hai, is liye zyadatar dukandar usay ginte hi nahin. Ek baar ginein, us rate par jo aap ne diya tha.

Farz karein dher mein 23 cheezein hain aur woh Rs 9,600 ki pari hain

Poora dher aap ko kitne ka para, kharid rate parRs 9,600

Kharab maal jo supplier ne isi bill par kaat diyaRs 2,200

Sirf maili thin: saaf ho kar, pack ho kar, poore rate par bikinRs 3,100

Rs 1,900 ke maal par aaj rate ghata kar milaRs 1,700

Sach mein khatam, phenk diya, wajah likh liRs 2,400

Dher se jo cash aur credit sach mein wapas milaRs 7,000

Yeh sirf ek misal hai, kisi asli dukan ka dawa nahin. Asal nuqsan Rs 2,600 ka hai, aur woh mahine pehle ho chuka tha. Chhantai ne nuqsan kiya nahin, sirf dhoond nikala.

Aakhri line dekhein. Jo Rs 9,600 be-harkat pare the, un mein se Rs 7,000 katauti, poore rate ki bikri aur ghate rate ki bikri ki shakal mein wapas aaye. Asal nuqsan Rs 2,600 ka tha, aur woh aap mahine pehle utha chuke the, bina jane. Chhantai ne Rs 2,600 lagaye nahin, dhoond nikale.

Isi liye kharid rate saamne chipke rate se zyada maayne rakhta hai. Cheez aap ko kitne ki pari, yehi tay karta hai ke woh ek kapre aur das minat ke qabil hai ya kachre ke. Wasoolo har product ke saath kharid rate rakhta hai, is liye crate par khare ho kar andaza nahin lagana parta, number pehle se mojood hota hai.

Woh aadat jo dher ko dobara banne nahin deti

Kona ek baar saaf kar lena asaan hissa hai. Dher chaar mahine ke andar wapas aa jata hai, jab tak chaar chhoti baatein na badlein.

Us ki ek pakki jagah muqarrar karein. Ek crate, ek khana, ek nishan laga dabba, aur is ke ilawa kahin kuch nahin. Jis dher ko teen jagah rehne ki ijazat mil jaye, us ka size kisi ko nazar nahin aata.

Bina likhe kuch andar na jaye. Crate mein ek parchi, phone mein ek note, ya bahi mein ek line: kya cheez hai, kahan se aayi, kis tareekh, kitne ki. Das second. Us line ke baghair chhe hafte baad aap ko yaad nahin rahega ke dabba Shakeel ki wapsi tha ya supplier se hi pichka aaya tha, aur yehi ek gum shuda baat poore dher ko na-qabil-e-faisla bana deti hai. Yehi woh sooraakh hai jis se maal kam nikalta hai aur kisi ko pata nahin chalta.

Paanch minat, ek muqarrar din. Tab nahin jab bura lagne lage. Har hafte, usi din, usi tarah jaise galla ginte hain. Jis crate mein chaar cheezein hon, us par paanch minat kuch bhi nahin.

Supplier ka kharab maal usi ke bande ke saath wapas bhejein. Yehi aadat sab se zyada deti hai. Yeh nuqsan us shakhs ki taraf le jati hai jis ki packing ne kiya, aur is par sirf itna kharcha hai ke jab tak woh khara hai, aap crate tak chal kar jayein.

Chhe aadatein jo us kone ko khali rakhti hain

• Ek crate, ek jagah, aur kahin aur kuch nahin
• Bina likhe kuch andar nahin: kya, kahan se, tareekh, kitne ka
• Har hafte, ek hi muqarrar din, paanch minat
• Supplier ka kharab maal usi phere mein, usi ke bande ke saath wapas
• Tareekh wali har cheez ka rate tareekh se bohat pehle ghatta hai
• Koi cheez faisle ke baghair rakhi nahin jati

Chhe aadatein, aur aakhri wali poora mazmoon dobara hai. Koi cheez faisle ke baghair rakhi nahin jayegi.

Teen mushkil hisse

Woh cheez jis ka rate ghatane ko dil nahin manta. Aap ne us par Rs 2,000 diye the, is liye us par Rs 900 likhna kisi baat ka iqrar lagta hai. Aisa hai nahin. Woh Rs 2,000 usi din galle se nikal gaye the jab supplier ko adaigi hui, aur aaj koi rate likh kar woh wapas nahin aate. Ab sirf ek sawal bacha hai: Rs 900 abhi, ya saal bhar baad kuch bhi nahin.

Woh supplier jo kuch wapas nahin leta. Aisa ek to hota hi hai. Har carton aakhri, har tootna aap ke zimme, aur behes maal se mehngi parti hai. Us se larein nahin. Us ka maal alag tarike se sambhalein. Chhoti miqdar mein, zyada baar mangwayein. Carton us ke bande ke samne, dastakhat se pehle kholein. Aur us ka tootna us ke rate ka hissa ginein, kyunki us ka maal us ki list se sach much mehnga parta hai. Yeh baat us din bhi yaad rakhein jab woh chupke se rate barha deta hai.

Halke kharab maal ko chupke se poore rate par bech dena. Yeh na karein. Yeh sirf ek baar chalta hai. Customer ghar ja kar dent dekh leta hai, tay kar leta hai ke yeh dukan cheezein chhupati hai, aur aap ne Rs 40 ke munafe ke badle das saal ka ghar kho diya. Khul kar aur sasta bechna, chupke aur poore rate se hamesha behtar hai. Yehi sachai us waqt bhi chalti hai jab maal doosri taraf se wapas aata hai, yani customer wohi cheez wapas karta hai jo udhaar par le kar gaya tha: jo woh laaya hai, usay usi din us ke naam ke saamne khari raqam badalni chahiye.

Aam sawalat

Ek baar ki chhantai mein kitna waqt lagta hai?

Chhoti dukan mein, jahan ek hi kona ho, taqreeban dedh ghanta. Zyada lage to is liye ke dher teen jagah bikhra hua hai. Pehle sab kuch ek jagah le aayein. Jab har cheez samne ho to chhantai tez chalti hai.

Supplier kehta hai ke wapsi ka waqt guzar gaya. Ab kuch ho sakta hai?

Us cheez ke liye nahin. Nuqsan qubool karein, likh lein ke kaun sa supplier tha, aur us ka maal wusool karne ka tarika badlein. Ab se carton us ke bande ke samne kholein, aur us ka kharab maal tareekh ke saath alag dabbe mein rakhein, taake agla dawa usi ke agle phere par chala jaye.

Halke kharab maal par rate kitna ghatana chahiye?

Itna ke woh chand din mein bik jaye, kabhi na kabhi nahin. Pichke dabbe par, jis ke andar maal theek ho, bees se tees fisad kaafi hota hai. Wajah bol dein, aur paise lene se pehle customer ko nuqsan dikha dein.

Wapas aaya maal poore rate par shelf par rakh dena theek hai?

Agar us mein koi kharabi nahin to haan, aur usay aage rakhein. Zara si bhi kharabi hai to woh cheez poore rate par wapas nahin ja sakti. Ya theek karein, ya rate ghatayein, ya nuqsan likh dein. Chautha rasta koi nahin.

Khatam cheez ke liye kya likhna chahiye?

Chaar baatein: kya cheez thi, kitne ki pari, kis tareekh, aur ek lafz ke kyun. Aakhri lafz hi us likhai ki asal qeemat hai. Jab paanch cheezon par wohi ek lafz aa jaye, to aap ko kuch mil gaya jise kharidne ya rakhne ke tarike mein theek karna hai.

Agar dukan chhoti hai to kya hafte wali nazar zaroori hai?

Chhoti dukan ko is ki zyada zaroorat hai, kyunki ek crate hi us ka poora sahara hai. Muqarrar din ke paanch minat crate ko chaar paanch cheezon par rokte hain. Chhe mahine chhor dein aur wohi kaam poori dopahar maangne lagta hai, jo kisi ke paas nahin, aur dher isi tarah bana tha.