PaisaCustomer
Jo customer saal mein ek baar bara sauda kare
Woh ek mulaqat mein purane customer ke poore mahine se zyada kharch karta hai, phir ghayab. Itna likhein ke pehchan sakein aur waqt se pehle raabta karein.
Usay aisa customer samjhein jo saal bhar ke chhote customers ke barabar hai, kyunke woh hai bhi wohi. Likh lein ke usne kya liya aur kis kaam ke liye, andaza likhein ke agli baar kab zaroorat paregi, aur us se chand hafte pehle raabta karein. Zyadatar dukanein aisa khareedar sasti qeemat ke haath nahin, bhool jane ke haath khoti hain.
Woh aadmi jo ek baar aata hai aur phir nahin
Woh kisi aam dopahar aata hai aur bees minute mein Rs 40,000 kharch kar deta hai. Paint, fittings, cement, jo bhi aap ki dukan us kaam ke liye rakhti ho.
Aap achi tarah saman dete hain, woh paisa deta hai, aur chala jata hai. Aap ko us din par khushi hoti hai.
Aur phir kuch nahin. Woh rozana wala customer nahin, us ka is taraf se guzar nahin hota, aur us ke pas dobara aane ki koi wajah nahin jab tak waisa hi koi kaam na aa jaye.
Jab woh din aata hai, taqreeban ek saal baad, woh wahin jata hai jahan aasan lage. Woh aap ho sakte hain. Aksar woh hota hai jo sab se pehle us ke zehan mein aaya, aur zehan mein aana khud ba khud hone wala kaam nahin.
Woh waqai aap ki dukan ke liye kitne ka hai
Isay sanjeedgi se lene ki wajah hisab hai, jazbat nahin.
Farz karein ek khareedar Rs 40,000 kharch kar ke ghayab ho jata hai
Jo customer saal mein ek baar Rs 40,000 kharch kare aur dobara na aaye woh Rs 40,000 ka hai. Wohi customer chhe saal qayam rahe to chhe guna ka hai, aur usay rakhne par yaad rakhne ke ilawa aap ka kuch bhi extra kharch nahin hua.
Ab usay us rozana wale customer ke samne rakhein jise aap naam se jante hain. Woh zyadatar dinon Rs 250 ka saman leta hai, ya ni mahine ke taqreeban Rs 6,000, aur woh chhoot jaye to aap ko dukh hoga. Saal mein ek baar aane wala us customer ke aadhe se zyada ka hai, aur zyadatar dukanein us par bilkul mehnat nahin karteen.
Wajah sirf yeh hai ke woh nazar nahin aata. Woh aap ke din mein maujood nahin, aap ke zehan mein nahin, aur dukanein us par tawajjo deti hain jo samne khara ho. Yeh kirdar ka nuqs nahin; yehi wajah hai ke likh lena yaad rakhne se behtar hai, aur yehi daleel ek bara customer ya bees chhote ke neeche bhi chalti hai.
Agli baar woh kisi aur ke pas kyun chala jata hai
Kisi bare kabhi kabhaar aane wale khareedar se poochein ke usne dukan kyun badli, woh taqreeban kabhi qeemat nahin kahega.
Woh kahega ke woh us taraf se guzar raha tha. Kahega ke kisi ne us jagah ka bataya tha. Kahega ke usay yaad hi nahin tha ke aap ke pas yeh cheez hoti hai. Matlab yeh hai ke jis lamhe usay faisla karna tha us lamhe aap ki dukan us ke zehan mein nahin thi aur koi aur thi.
Ek doosri wajah bhi hai aur woh jaanne laiq hai. Us ka kaam aksar jaldi ka hota hai. Jab aadmi kuch bana ya theek kar raha ho to woh dukan jeet jati hai jo usay aaj bata de ke cheez maujood hai, us dukan par jo thori sasti hai. Us ke pas aap ka number na ho to woh aap se pooch hi nahin sakta, is liye woh us se poochta hai jis tak pohanch sakta hai.
Aur ek teesri, halki si wajah bhi hai. Bari kabhi kabhaar wali kharidari ke baad aksar kuch aur chahiye hota hai: do cheezein mazeed, koi tabdeeli, ya aisa piece jo ghalat nikla. Jis khareedar ko us ke liye wapas aana aasan laga usay aap yaad rehte hain. Jise mushkil laga woh dobara nahin aata aur wajah kabhi nahin batata.
Itna likh lein ke saal baad pehchan sakein
Jis customer ko aap saal baad pehchan hi na sakein usay rakh nahin sakte, aur naam aur number kafi nahin hote.
Bare kabhi kabhaar aane wale khareedar ke bare mein kya likhein
- Naam aur number, aur us tak pohanchne ka ek aur zariya
- Kaam kya tha, aam alfaz mein likha hua
- Taqreeban kitna kharch hua, taake agli baar size maloom ho
- Woh karta kya hai: tameer, kheti, ya workshop
- Wohi zaroorat taqreeban kab dobara aayegi
- Woh cheez jo usne maangi aur us din aap ke pas nahin thi
Aap ko us ki kharidari ki shakal chahiye. Kaam kya tha, taqreeban kitna kharch hua, aur woh baat jo agli baar bhi sach hogi: woh tameer karta hai, kheti karta hai, workshop chalata hai, ya shadi ke liye ghar saja raha tha.
Yeh bhi likhein ke usay dobara kab zaroorat paregi. Bari kharidari ka aksar koi na koi chakkar hota hai, chahe motay taur par. Kheti ka saman fasal ke sath chalta hai. Rang rogan aur marammat mausam ke sath. Workshop ka saman is hisab se ke woh kitni jaldi khatam karta hai. Aap ko hafte tak theek hone ki zaroorat nahin; aap ko motay taur par theek aur waqt se pehle hona hai, theek theek aur der se nahin.
Agar record phone par hai to yeh entry mein pehle se maujood hai, aur aap dekh sakte hain ke yeh cheez pichli baar kis ne li thi bagair kisi ko yaad kiye. Kaghaz par kitab ke aakhir mein ek safha bare aur kabhi kabhaar aane wale khareedaron ke liye rakhein, kyunke rozana ke customers ki tarteeb wali kitab mein woh dobara kabhi nahin milenge.
Aaj se apna digital khata shuru karein
Shuru karna free hai. Offline bhi chalta hai. English, Roman Urdu aur Hinglish. Aap ke customers ki app hamesha free.
Us ke zehan mein rahein, tang kiye bagair
Poori tarkeeb theek waqt par ek paighaam hai, aur theek waqt woh hai jo us ke faisla karne se chand hafte pehle ho.
Sab ko bheja jane wala aam offer nahin. Koi khas baat: "Jo paint aap pichli baar le gaye the woh aa gaya hai aur rate wohi hai. Aage kaam ho to bata dijiye ga." Usay foran samajh aa jata hai ke aap wohi dukan hain jisne usay saman diya tha, aur aap ke tees second lage.
Ek hardware wale ne kitab ke aakhir ek safhe par taqreeban tees naam likh rakhe the, har naam ke sath ek line ke woh kya karta hai aur taqreeban kab khareedta hai. Har chand hafte baad woh safha dekhta, do teen aise naam nikalta jin ka waqt qareeb tha, aur har ek ko ek chhota paighaam bhej deta. Woh koi muhim nahin chala raha tha; woh ek list parh raha tha. In mein se aadhe wapas aaye, aur kisi ne bhi un se maanga nahin tha.
Waqt ka theek hona tadaad se kaheen zyada kaam karta hai. Saal bhar mein phaile hue chaar paighaam nazar andaz ho jate hain. Woh ek paighaam jo us ke kaam ke bare mein sochne se do hafte pehle pohanche, wohi wajah banta hai ke woh sab se qareeb dukan mein jane ke bajaye aap ko phone karta hai.
Saal mein ek baar aksar kafi hai. Jo bara khareedar aap se har mahine sunta hai woh aap ko un sab ke sath rakh deta hai jo cheezein bhejte rehte hain, aur us ke baad us se nikla nahin ja sakta. Narmi hi is ko chalati hai, aur yehi zabt chhore hue customer ko wapas laane mein bhi kaam karta hai.
Us aadmi ko udhaar jo aas paas hota hi nahin
Yeh khareedar udhaar maangega, aur yeh faisla purane customer ke muqable waqai zyada mushkil hai.
Aap ki aam jaanch yahan lagti hi nahin. Rozana wale customer ke sath aap ke pas mahinon ka tajurba hai; is ke sath ek saal purani ek mulaqat aur ek acha taassur hai. Ho sakta hai woh bilkul qabil-e-bharosa ho aur aap ke pas yeh jaanne ka koi zariya nahin, aur yehi imandar shuruat kitna udhaar aur kis ko ki hai.
Is liye inkar ke bajaye shakal badlein. Asal advance lein, kyunke jo aadmi kisi kaam par Rs 40,000 laga raha ho usay us kaam ka kuch mil chuka hota hai. Udhaar wala hissa total ke muqable chhota rakhein, aur us par aisi qareebi tareekh likhein jo kaam ke chalte hue aaye, khatam hone ke baad nahin.
Poochein ke kaam kahan ho raha hai. Jis khareedar ki jagah aap bata sakte hain woh us se bilkul alag poziition mein hai jis ki jagah aap ke zehan mein bhi nahin, aur karobari kharidari mein yeh poochna aam baat hai, dakhal andazi nahin.
Aur kisi aise maqami shakhs ka number bhi le lein jo usay janta ho. Zamin ke taur par nahin, sirf us tak pohanchne ke doosre raste ke taur par, kyunke is customer ke sath jo aap nahin kar sakte woh yeh hai ke gali mein chal kar us ki dukan tak pohanch jayein.
Doosri mulaqat usi waqt tay karein jab woh samne khara ho
Agli mulaqat tay karne ka behtareen waqt pehli mulaqat hai, jab woh khush hai aur aap us ke samne hain.
Usay batayein ke aap ke pas aur kya hai jo usne nahin liya. Woh paint ke liye aaya tha aur usay khabar hi nahin ke fittings bhi aap rakhte hain, is liye woh usay kisi aur se le lega aur aap ka khayal tak nahin aayega. Ek jumla isay hamesha ke liye theek kar deta hai.
Wapasi ko aasan banayein aur yeh bol kar batayein. "Koi cheez ghalat nikle to hafte ke andar le aayein, badal denge." Bara khareedar isi baat se ghabraya hua hota hai, aur us ke poochne se pehle yeh sun lena aap ki dukan ke bare mein us ki raye par riayat se zyada asar karta hai.
Apna number likh kar dein, sirf bol kar nahin. Bill par, card par, ya parchi par mohar lagi hui. Jis khareedar ke phone mein aap ka number hai woh saal baad aap se sawal pooch sakta hai, aur sawal poochne se hi doosri mulaqat shuru hoti hai.
Aur agar aap ke pas mausam ke sath aane wale log hain to us ki tayyari usi tarah karein jaise kisi bhi mutawaqqa rush ki, jo mausam ke liye dukan tayyar karne ka poora mazmoon hai.
Aaj se apna digital khata shuru karein
Shuru karna free hai. Offline bhi chalta hai. English, Roman Urdu aur Hinglish. Aap ke customers ki app hamesha free.
Aam sawalat
Jo customer shayad dobara na aaye us ka record rakhna faida deta hai?
Record aap ka ek minute leta hai aur woh customer ek aam purane customer ke poore mahine se zyada qeemti hai, is liye hisab barabar ka bhi nahin. Isay ghair zaroori is liye mehsoos hota hai ke faida ek saal door hai, aur yehi wajah hai ke zyadatar dukanein chhor deti hain aur jo karti hain woh aise khareedar rakh leti hain. Ek baar likh dein aur bhool jayein.
Mujhe kaise pata chalega ke usay dobara kab zaroorat paregi?
Us se usi waqt pooch lein jab woh khara ho, kyunke usay aksar khud pata hota hai aur kisi ne kabhi poocha hi nahin. Counter par ek sawal ke kaam kitne arse baad aata hai, kisi bhi andaze se behtar jawab de deta hai. Us ka jawab naam ke sath likh lein, aur chand hafte pehle hona chand hafte baad hone se kaheen behtar hai.
Bare kabhi kabhaar aane wale khareedar ko riayat deni chahiye?
Order ki qeemat theek tareeqe se lagayein, mohabbat jeetne ke liye riayat na dein, kyunke jo khareedar rate ke liye aaya ho woh rate ke liye chala bhi jayega. Kuch dena hi ho to aisi shakal mein dein jo usay yaad rahe: thora zyada maal, kaam ki jagah tak muft delivery, ya do din us ke liye maal rok lena. Yeh aap ko saste parte hain aur bill par kam number likhne se kaheen zyada wafadari khareedte hain.
Woh bari raqam udhaar maangta hai aur main usay mushkil se janta hoon. Mana kar doon?
Customer ko mana na karein, sauday ki banawat badal dein, yeh alag baat hai aur is se bikri bachi rehti hai. Asal advance lein, udhaar wala hissa total ke muqable mounasib rakhein, aur aisi tareekh rakhein jo us ke apne kaam ke paise milne ke arse mein aaye. Pehli bari kharidari par woh in mein se kuch bhi na maane to inkar amlan us ki taraf se ho chuka.
Woh mujh se sirf ek hi qisam ka saman leta hai to?
Yeh aam baat hai aur yehi aap ka sab se bara mauqa bhi hai, kyunke woh baqi list sirf aadat ki wajah se kisi aur se le raha hai. Jab woh dukan mein ho tab batayein ke aur kya rakhte hain, aur saal wale paighaam mein dobara. Ek qisam khareedne wale zyadatar log usi lamhe kai qismein khareedne lagte hain jab koi unhein bata deta hai ke yahan mil bhi jati hain.
Chhoti dukan ko aise kitne khareedar likhne chahiyein?
Woh sab jin ki ek kharidari aam customer ke mahine se zyada ki ho, aur zyadatar chhoti dukanon ke liye yeh chhoti si list hai, koi bara project nahin. Kitab ke aakhir ek safhe par bees naam saal badalne ke liye kafi hain. Maqsad koi nizam banana nahin, sirf yeh hai ke bare customer bhool jane ki wajah se khona band ho jayein.